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What are the most important elements to create an appealing Experiences Page?​

Many well-reviewed Experience Hosts have a flexible mindset and aren't afraid to adjust their approach, which can help them entice and delight guests. What's more, 5-star Hosts are always learning from other Hosts and taking in feedback from guests.

These Hosts regularly update their Experience listing with tweaks that help encourage more bookings. Here are ten questions to help you as you consider refreshing your Experience. Remember, these are just suggestions; your listing details are always entirely up to you to experiment with as you wish.

Title

A great title can pull your guests from browsing to booking your listing.

  • Does my title include the location where my Experience takes place, plus its activity category (e.g., food tour, snorkeling, or meditation)?
  • Does my title start with an action verb, inspiring potential guests to take action?
  • Is my title unique, unlike similar Experiences on Resortifi and other websites?

Host Bio

A descriptive bio can separate you from other Hosts and encourage guests to want to meet you. Here are a few questions you may want to ask yourself when reviewing the About you section:

  • Does my bio ‘show’ instead of ‘tell’? Do I explain why I’m an expert or uniquely positioned to be a Host?
  • Does my About you section use real-life events to draw the reader into my background?

Description

Many successful Hosts spend time honing how they describe their Experience in the What we’ll do section.

  • Do I allow guests to tap into their imagination by describing concrete details about what they might see, touch, hear or taste?
  • Do I consider the top questions my guests might have, and answer them in my description?
  • Have I incorporated past guests’ favorite elements (found in my positive reviews) into my description?

Calendar

Being available to last-minute bookers and guests planning well in advance has shown to help Hosts get more bookings. Ask yourself:

  • Do I offer dates in advance allowing guests to plan for a future trip?
  • Am I testing multiple dates at different times and days of the week?
  • Do I allow last-minute guests to book by adjusting my cut-off times?

Remember, these are prompts to get you thinking about how you might update your Experience for success. Your Experience listing is always in your hands.